Blogging has been around for a while, but some people are still having trouble turning blogging into an at-home career. To help you gain a better understanding about running a blog, I’ll give you some facts down below.
Can blogging be a career? Blogging has the potential to become a career if the domain has enough traffic, and has ways of bringing in income through ads, affiliate links, or selling various forms of products.
Blogging for a living is certainly possible. The problems many people are facing when starting up their blog, or making income from it, can be very discouraging. Knowing these facts can help you get your foot in the ground, and get a better understanding of blogging.
How to Turn Blogging into a Career?
You’re going to rely pretty heavily on your websites traffic. This is going to be where the ability to place ads and sell products come from. The amount of traffic you get can be determined by how popular your niche is, and how you can answer a question to a problem that many have. Many niches include
- Family blogging (Parenting,Marriage,etc)
You’re main source of income is going to start off with how many people you have on your site. This gives potential advertisers a slew of potential consumers that can market to, and if you’re looking to sell any physical or digital products, this will get the revenue from that rolling in consistently.
The domain can even act as a portfolio at times, letting potential clients in your business get a good grasp on how you work, and increase your chances of gaining possible affiliate links from others in the same industry as you. Use services like Google Ads and AdThrive to get away from the lower paying advertisers out there.
How Do I Increase My Traffic?
Other than writing consistently, there are many ways to increase your traffic for your site. You’re going to want more than one way to increase your traffic. Luckily, there are many ways you can gain readers that come back for more
- Promote yourself on Social Media
- Incorporate images and videos
- Republish past content that many may not have seen before
- Invite other bloggers to collaborate
- Invest in promotional ads for your domain
- Engage with your audience (Encourage them to leave comments stating how they feel, etc)
Learning how to correctly utilize SEO is also important, and can potentially place your blog on the front page of Google if given enough views and information.
What Is SEO?
SEO is an acronym for Search Engine Optimization. It’s a way to get organic traffic to your site, and it can potentially be free for you. You can pay for these services for a professional evaluation of your site to get one-on-one feedback of what you can do better with regarding your blog. Some of the recommendations are
Take some time to scour the internet for which services are best for you, or if you want to try it yourself. There are many free SEO engines that you can easily find on google, but remember that you may not be getting the most from theses sites, and saving up some cash for a professional service can go a long way.
How Would I Use My SEO?
You’re going to want to focus on keywords that are constantly being searched, and optimize your web-page to fit these results. This means making your website available to both bots and humans, and using links from popular outside sources to keep your readers engaged. Google will take note on how long your readers spend on your site, which will affect your ranking on their pages.
You can use this to see what your readers are really trying to search for. This is crucial when nabbing new readers, because you aren’t just searching for a broader topic, but a few specific ones that get the most attention.
Are There Any Other Benefits to SEO?
SEO brings more things to the table than just giving you a few keywords. It can directly improve your blog, or your business in a variety of ways.
- Better user experience
- Builds brand compatibility
- Establishes brand awareness
- Increases followers on Social Media.
It won’t magically bring in traffic to make money off of overnight. It WILL help establish it as a reputable source, and can solve some problems that have the potential to show up in the future.
How Do I Place Ads on My Blog?
Many Ad networks are going to have traffic requirements before you can use their ads. This is going to vary by network, and may even affect how much money you are paid to begin with. You may find that you may need a considerable amount of monthly traffic to even seriously consider the higher paying ads.
You may have networks that don’t have a minimum, like RevenueHits. Whereas you will need 500,000 visitors to partner up with AdBlade
What Kind of Ads Are There?
Picking what type of ad you want can be complicated. You need to find one that best suits not only your niche, but your income goals. Some ads are only good for short-term goals, and others can really pay off by keeping them on your blog for a while. The list below will help you gain an idea of what kind of ads are profitable.
- Pay Per Click Ads
- CPM Advertising Networks
- Personal Sales Ads
- Banner Ads
- Network Script Ads
The amount of income you earn from your ads is directly dependent on how many views you get. For some ads, you may need to get 60,000 views a month to break in $100 a day. It may be higher than that, it could be lower.
How Do I Calculate My Views and Income?
We’ll use Google Adsense as an example here. You’re going to want to focus on your Page RPM. It’s a calculation of how much money you’ve made per 1,000 views from click-through-rates and cost-per-click.
You’ll be dividing your estimated earnings from those page views. Here’s an example of what it looks like: Page RPM= (Estimated Earnings / Number Of Page Views)*1000.
What Is the Average RPM?
This is going to depend solely on how big your market is. Broader niches earn $5-$10, while highly competitive niches with Cost-Per-Click can earn up to $100
Factors like quality of your website, to the number of advertisers can affect these numbers. You may find it’s more profitable to sell affiliate links than having ads on your blog.
Other People Asked
How Many Ads Should I Put on My Blog?
3 is an acceptable amount. Be careful to not place too many ads on your site, it could drive away any potential readers, and may discourage long-time readers from coming back. The most ads you should have on your blog at any given time is 5.
Where Can I Start My Own Blog?
Websites like ProBlogger and WordPress are great places to get your blog up and running. They give you the opportunity to customize your site, and even explore blogs from other authors. You can also review your site stats.
How Long Will It Take to Earn Money from My Blogs?
It may take months to start seeing any actual profits roll in from your blog. So don’t get discouraged if you don’t make anything the first month or so. Everything will depend on how consistent your posts are in quality and timing, as well as how involved in your chosen market you are.