How Long Does It Take For A Blog To Make Money?

How Long Does It Take For A Blog To Make Money?

A few years ago, I lost my job. A friend of mine asked me if I wanted to start a blog to make money. I was a little bit nervous about starting a blog. However, after doing a little bit of research about blogging, I started up a blog with my friend and am happy to report it is doing great.

It often will take a minimum of 3 to 6 months for a new blog to make money. In many cases, it can take a year or two for a blog to generate enough money for it to be considered full-time income.

Many people start blogging because they want to make enough money to support themselves and their families. Some people want to blog part-time and others choose to do it full-time. If you are one of these people, there are some things you should know before you begin your adventure of blogging.

Length of Time It Takes for a Blog to Make Money

There are some factors that you need to consider to determine the length of time it will take for a blog to make money. These factors include the following:

Time and dedication are a must. You can only make money if you work hard consistently on your blog.
Content is one of the keys to a successful blog. High-quality content will help you make money.
Be unique. There are many blogs on the internet. You should make sure your blog is unique and stands out from all the others. This will help your blog generate money.
Focus your attention on income streams. They can be the key to how fast you earn money.

Many people spend hours blogging but have trouble making money doing it. However, with time, dedication, great content, uniqueness, and the perfect combination of income streams, you can make good money blogging.

Now that you have learned about the length of time it takes for a blog to make money, you may want to learn more about the time and dedication you will need to put into your blog.

How Much Time and Dedication Should I Spend Blogging for It to Make Money?

There is no specific answer to how much time and dedication you should spend on blogging in order for it to make money. However, you should be prepared to spend enough hours to consistently add premium content to your blog.

Blogging may seem very simple, but it’s not all about the articles you post. A good blog should be a place for you to showcase all of your skills, and could include content like:

• Landing pages to help the reader navigate.
• Frequently asked questions at the end of every article to get ahead of user intent.
• Ebooks & other digital resources if you have them.

It is a good idea to incorporate all these types of content on your blog. Doing this will help you generate a good amount of revenue. It will also enable you to run a successful blog.

Now that you have learned about the time and dedication you need to put into your blog, you may want to learn more about the content that is needed to run a successful blog.

How Important Is Content for Blogging?

Content is one of the most important parts of running a successful blog. It is needed for your blog to make money. High-quality content can help you dramatically boost your search engine rankings. Adding fresh new content regularly on your blog can increase your rankings even more.

It is important to create original content on your blog. You should never use someone else’s content on your blog; this could be considered plagiarism, and that could ruin your reputation. Then, your blog could get shut down and you wouldn’t make any money off it.

How to Create Unique Content for a Blog

Unique content can set you apart from all the other bloggers on the internet. It will keep your visitors coming back for more.

However, it isn’t always easy creating unique content. Some of the tips you can use to create original content include:

Make it personal – Write about your personal experiences and accomplishments. That’s why it’s important to choose a niche you know well.
Keep an eye on other bloggers – Regularly read other people’s blogs because this will help you see what is fresh and currently being discussed in the blogging world.
Brainstorm – Take a few minutes to brainstorm. This means to write down all the ideas which pop into your head. Perhaps, by writing down your ideas you can come up with some unique content.
Post quickly – If you come up with a unique idea, don’t wait. Post it. You never know if someone else might come up with the same idea. You won’t be the first one to post your unique idea.

A blog needs unique content to be successful. Your visitors want to be excited when they visit your blog. Go ahead and get started. Let your uniqueness show on your blog.

Blogging and Income Streams

An income stream is money a blog makes on a regular basis. There are many types of income streams for bloggers. Five of the main ones you should be aware of before you begin blogging include the following:

Digital products – Many bloggers create and sell digital products such as eBooks, e-courses, premium content, audios, videos, and apps. Digital products are perfect for those who don’t have space to store inventory.
Physical products – Some bloggers create and sell physical products which may include books, manufactured products, handmade products, and their art designs.
Affiliate marketing – If you decide to become an affiliate marketer, you will be promoting someone else’s products or services. There are many affiliate programs you could join such as Target, Genesis, Amazon Influencer Program, and WP Engine.
Advertising and sponsored content – Some companies would love to increase their customer base and could be interested in advertising on your blog. This could be beneficial to you and the company. It could be a great way to generate income for your blog.
Services – Some bloggers offer services on their blogs which include organizing, decorating, cooking, painting, freelancing, and more. People pay for these services which means the blogger increases the amount of money for their blog.

There are many types of income streams associated with blogging. However, it is important to remember that it could still take months to years for you to see money coming into your blog.

Many people make money blogging, and you can too. Remember that if you want to make money, it will take time and dedication on your part. However, if you dedicate yourself to consistently adding quality content, finding other income streams, spending time on your blog, and hard work, you could generate an income from blogging.

Even the most prolific bloggers have their ups and downs, and you probably will too. It is important to stay positive and keep learning about blogging. You should also constantly come up with new, unique ideas to make your blog the best on the internet.

Do Blog Comments Help SEO?

Do Blog Comments Help SEO?

You see a blog that is related to your website.  You have been told that commenting and sharing links will help raise your SEO and rankings.  Before you comment, you want to know if it is going to help.

Blog commenting is no longer a fast way to get backlinks and boost SEO. It may even result in your website receiving penalties and diminished SEO. However, when used correctly, it does still have benefits and doesn’t necessarily need to be turned off as a feature.

The longer, more complete answer is: to use blog commenting, you need to understand the history of commenting and how Google has adapted. This information will allow to carefully craft and place blog comments that can help SEO.

Problems with Blog Commenting

So, you have your website all set up.  You have created keywords and placed them strategically throughout your pages so that you are search engine optimized.  Now, you just have to wait for the traffic to come to your door.

At one time, creating a blog post with a link to your website would result in quick new backlinks.  Then everyone started doing it. Blog commenting services were created that did it for you and promised to get you more backlinks.  The outcome was blog posts with comments sections filled with linked filled spam messages.

This spamming motivated Google to respond with updates that changed how backlinks and SEO keywords were counted.  Google now sees linked comments as a potential violation of their webmaster quality guidelines and an attempt to artificially inflate a website’s ranking.

Google has developed several different ways to discourage blog comments and meaningless linking.

  • They created an algorithm to detect random links that it considers spam.
  • The algorithm is highly complex, constantly learning, and continually being updated.
  • They investigate questionable backlinks to discourage dishonesty.
  • They have created harsher penalties for those caught using comments incorrectly.

This has resulted in an algorithm that looks for links that are overused, irrelevant, or “spammy” that they penalize.  These penalties can range from your website being dropped in the rankings to being removed from the Google index completely.

Reasons to Make Blog Comments

Does that mean you should never make a blog comment or do a backlink?  No. You just need to make sure that you are making the right comment, in the right way, to ensure you are meeting your goals.

The first step is to ask yourself what your goals are.  If your purpose is to increase SEO hits and building links, blog commenting is not likely to be helpful’; it’s actually more likely to damage your website with those penalties. However, if you are wanting to generate leads, attraction attention, or do networking commenting, comments may be helpful.

Getting Leads

The key to making blog commenting work for you is planned targeted links and comments.  Focusing on the value of the link and how it will help you accomplish your goals is important.  One targeted backlink can generate more leads than several randomly scattered links.

Careful consideration and follow up with tracking to help ensure that your time spent doing comments and backlinks are helping you accomplish your goals.

Attracting Attention

Blog comments are a great way to connect with people and bring attention to you, your brand, and your website.  Blog comments become a permanent part of the article itself. Those comments will be read by others reading the article.

This may not create backlinks or boost your SEO, but it can still create exposure. Strategic comments on articles that are likely to attract your target audience can draw them to your website.

This will not lead to immediate boost in your SEO.  However, it can result in increased targeted website traffic. Over time, this will lead to improvement in your ranking.

Networking

Connecting with the right people can be the key to the success or failure of your website and brand.  Blog comments can be a way to connect with those people.

Blog comments can be used to build a relationship with the blog author, other readers, or the website owner.  This relationship can be potentially leveraged into doing a guest post, which result in highly effective backlinks.

How to Make Blog Comments Effective

If you’re going to use comments on your blog, you need to make sure they’re being used effectively. That means that they need to be strategic and purposeful, not only to comply with Google’s standard, but to bring legitimate traffic to your blog. No one wants to see spammy comments, but if they’re engaging, they may catch the reader’s eye.

Be Personal

It may seem simple.  But, in today’s digital age, it can be nice for visitors to know that they’re interacting with another real person. Your blog comment is more likely to attract attention if you use your full name, your brand or company name, and a photo of yourself. Coupled with some personal anecdotes, especially in a niche you know well,

The best option for a photo is to ensure your email is attached to a Gravatar account with an updated photo of you.

Careful Placement

The key to having your blog comments attract the right traffic is having them placed where your target audience is.  This is done in part by making sure that you are finding relevant websites with relevant blog posts to comment on. The other key is to make sure those blogs are getting a high level of traffic.

You have some options for finding websites that are similar to yours that also have high levels of traffic:

  • Perform an Incognito Google Search — Open an incognito tab on Google so the answers are not tailored to you.  Using the search operator “inurl:blog” search for keywords.
  • Focus on High Authority Blogs — Look for blogs with a high level of traffic.  The number of social shares or posts a blog has will help show this.
  • Use Drop My Link — This tool helps you find blogs with commenting enabled with your keywords.  The search can also show you websites that are high authority, that do not yet have a post. Best of all it is free.

Make It Meaningful

The higher authority the blog, the higher the traffic.  That also means your comment is likely to get lost in a sea of comments.  To make your comment stand out, you need to make sure it is meaningful and adds to the discussion.

People are more likely to pay attention and follow up on comments that are appropriate and meaningful to the conversation.  You will want to include your link only when it is closely related to the blog post. When your website is relevant and your comment contributes to the conversation posting a link can generate new leads.

Make sure you have read the blog completely and understand the point the author was making.  This is not a get clicks fast scheme. Think carefully about what you want to say and make it important.  If your post seems as meaningful, that gives credibility to you and your brand.

Make it a Conversation

Writing one blog post and walking away is not likely to get much notice.  Making a few comments increases your chance of getting noticed and allows you to interact with the author and the other readers, increasing your networking.

Careful use of Links

Remember you want your link to be relevant to the page in order to avoid being labeled spam. So make sure your link is tied to the blog.  Typically this will be a landing page for your website, but it could be a similar blog you have written.

Final Thoughts

So is blog commenting for SEO gone forever? In the ways it was done in the past yes.

Can you still use blog commenting to help your SEO?  Yes, When it is done carefully and with well thought out and placed meaningful comments, blog commenting can add draw attention to you and create value for your brand.  It will let your connect with your target audience to draw them into your website.

5 Reasons All Our Writers are Human

5 Reasons All Our Writers are Human

Our writing staff here at TextGoods is 100% human, despite the continuing rise of believable content generated by artificial intelligence.

Large Language Models like ChatGPT-4 are becoming more and more advanced in their abilities to generate content in a huge array of topics, but it is important to understand the myriad of drawbacks in using artificially generated content on your site.

#1 Citing the Real Source

ChatGPT does not provide sufficient citations to verify the authenticity and relevance of the data it sources.

Further, the most commonly used large language model (ChatGPT) only has access to data published prior to September of 2021.

This unilaterally ensures that all content generated by the model is out of date by nearly two years, even at the time of publishing. Let’s take an example:

Screenshot of Chat GPT asking about Oscar big wins and losses

ChatGPT’s knowledge cutoff makes it extremely difficult to generate timely, up-to-the-minute articles that drive viewership.

However, the knowledge cutoff is not the only missing piece of the puzzle.

When ChatGPT returns statistics, it does not cite a source directly.

While it often provides a general sense of where the data was derived from, the citation is incomplete and does not allow for verification of the statistic.

A lack of proper citation fundamentally undermines the ethos of statistic driven conclusions published online.

Screenshot of Chat GPT asking about interesting stats

Further, large language models are ultimately prompt driven tools.

This means that the quality of the output is often driven by the quality of the input.

Poor prompt structuring can lead to inaccurate, nonsensical, or incomplete answers.

Citing ChatGPT as a source is similar to a middle schooler citing Wikipedia: while you are often citing correct information, it is improper to cite a secondary source.

Our human writers seek out topical, reliable, up-to-date sources to populate articles.

#2 Human Connection in Writing

ChatGPT’s responses lack human intent and style. The content generated by large language models is formulaic and based on the average output of all human writing. This means, at best, ChatGPT writes at an average level.

Large language models use a concept called “temperature” to ensure that the responses they generate are sensical and generally readable by humans.

Models generally attempt to keep the temperature “low,” meaning that each sentence is completed in the most standard, predictable word formulation possible.

This leads to the general feeling that ChatGPT talks in the voice of a young student first learning to write technically.

Simple sentences are interspersed with predictable complexities and generally used without overarching intent.

Ultimately, this results in responses that lack human intent, human connection, and personality.

The result is most clearly seen when reading aloud one of ChatGPT’s responses. Try it out with the response below:

Screenshot of Chat GPT asking about musical score

In reading the snippet aloud, you may have noticed that the response forces a dull cadence that perhaps reminds you of the most boring academic lecture of your life.

This is the result of  “low temperature” writing, driving a chasm between your reader and your content.

The Search Engine Journal emphasizes this in an article demonstrating that content creators do not need to be afraid of being replaced by artificial intelligence. 

Robots can’t replicate the human touch.

 

Robots are Robots.

 

They don’t have emotions, memories, or preferences, and they don’t love or hate anything.

 

This is exactly why human writers are irreplaceable. When writing is deeply human, it moves people much better than bare statements of facts.

 

We care about stories. To tell stories, you need a background of meaningful experiences.

 

Robots don’t have them.

–Search Engine Journal, “The Future of SEO & Content: Can AI Replace Human Writers?”

 

 Art, fundamentally, is an expression of human connection and shared emotion.

This may seem esoteric and unrelated to content generation, yet human connection and shared emotions are the foundation of successful content.

Using AI content generation inserts a third party that is fundamentally incapable of sharing emotions with readers.

This is not a moralistic expose on the human experience, it is expressed directly in tone and style.

#3 AI Content Violates Google’s Guidelines

Girl stressed out on her laptop

Girl stressed out on her laptop

AI generated content also has severe impacts on search engine optimization and viewership of an article.

In April of 2022, Google’s John Mueller put out a statement related to the use of AI generated content:

For us these would, essentially, still fall into the category of automatically generated content which is something we’ve had in the Webmaster Guidelines since almost the beginning.

 

And people have been automatically generating content in lots of different ways.

 

And for us, if you’re using machine learning tools to generate your content, it’s essentially the same as if you’re just shuffling words around, or looking up synonyms, or doing the translation tricks that people used to do. Those kind of things.

 

My suspicion is maybe the quality of content is a little bit better than the really old school tools, but for us it’s still automatically generated content, and that means for us it’s still against the Webmaster Guidelines.

 

So we would consider that to be spam.

–John Mueller, SEJ: Google Says AI Generated Content Is Against Guidelines

 

As John clearly stated, AI generated content is similar to the translation tricks of old and will be in conflict with the Webmaster Guidelines.

This may have serious and severe impacts on SEO and click statistics.

However, there are acceptable uses of AI in the writing space that can be used to enhance content creator’s productivity.

AI can be used to summarize web pages and scrape important tidbits from massive data sets.

While the “vanilla” version of ChatGPT is not truly capable of this at this time, custom built applications using ChatGPT’s API are capable of offloading tedious tasks from content creators.

 

#4 AI Companies Are Seeking to “Watermark” Content

Current methodologies of AI content generation can be largely unreliable if the writing is edited or style guidelines are used.

However, AI Companies, including OpenAI, are actively attempting to create a sort of digital “watermark” so that determining AI generated content becomes simple, reliable, and repeatable.

The proposed “watermark” feature is based on standard cryptology methods that would allow any user with a key the ability to tell whether or not content was automatically generated.

This function was discussed by OpenAI Engineer Scott Aronson:

One simple example would be robots.txt: if you want your website not to be indexed by search engines, you can specify that, and the major search engines will respect it.

 

In a similar way, you could imagine something like watermarking—if we were able to demonstrate it and show that it works and that it’s cheap and doesn’t hurt the quality of the output and doesn’t need much compute and so on—that it would just become an industry standard, and anyone who wanted to be considered a responsible player would include it.”

–Scott Aronson, OpenAI’s attempts to watermark AI text hit limits

 

Even if use of AI content has not impacted your functionality to date, regulators are actively developing new ways to ensure that AI content is detectable.

 

#5 The Human Factors

Three students working together

The TextGoods team employs a fully human writing team, providing jobs and invigorating the economy.

These humans also provide a crucial functionality: feedback.

Our writers provide input to the TextGoods process and allow for an atmosphere of continual improvement.

When you use our services, you can rest assured that a full team of human writers has developed a process to deliver you the most successful content for your application.

The best content generators of the modern world are, simply put, humans! As such, we promise that every piece of content you receive from us is 100% human crafted and edited.

Can A Professional Content Writing Service Help Build Trust with Your Target Audience?

Can A Professional Content Writing Service Help Build Trust with Your Target Audience?

Reaching more customers through articles is a tried-and-true way to increase revenue online. The more useful and informative the world finds you, the more likely they are to use your online business for products and services. But what about outsourcing those articles? Can professional website writing services help you build trust with customers? 

Professional content writing services can deliver quality, well-researched pieces that help you build trust with a target audience, reach a wider pool of readers, and grow your online business. 

Keep reading to learn more about the advantages of content writing services, and how to build trust with content writing

Are There Benefits to Using content writing professionals?

Professional writers have unique skill sets. They are adept at expressing themselves well, have all the talents needed to research topics quickly and thoroughly, and are able to replicate a variety of styles and tones in their articles, from casual to professional. 

The best website content writing services use professional writers, English and Literature majors, experts within specific fields, teachers and professors, and talented content creators to produce quality, accurate, and reasonably priced articles that can help build your brand, expand trust, and bring vibrancy to otherwise dull or lackluster articles. 

This professionalism is reflected in the content, tenor, and respectability of the finished article. Quality content writing services can give you results that stick within the memories of readers and bring them back to your website, brand, or company for advice, help, and reliable data. The higher quality and better written your articles are, the more the internet will trust you to deliver, and the more likely these articles are to be shared, referenced, and appreciated.

Outsourcing Writing Helps Build Your Brand

The more professional voices you have contributing to your brand, the more human, polished, and memorable the resulting articles will be. The internet is a vast place, full of nearly identical sets of information, bot-generated content, and sloppy writing. 

Getting content writing help gives you an advantage over the competition by offering search-engine users something unique, informative, high-quality, and well-researched. Yes, twenty-five front-page articles can tell you in nearly-identical language that young trees love fertilizer. But can all of those articles tell you which fertilizer to use with maples, the benefits of natural compost, or when to begin fertilizing your sapling?

Going with professionals allows you to specify the content you’d like produced, as well as set the tone. Then, leave the results to an enthusiastic and creative writer who can deliver something one-of-a-kind that will make your brand stand out amid a sea of generic responses. 

In an increasingly cluttered and SEO-optimized internet, having an article that hits all the right keywords while being unique and memorable is a fantastic tool to have in your arsenal. This can help build trust with your target audience, as well as save your business valuable time. 

Trust is Hard to Rebuild

Trust is easy to destroy, and difficult if not impossible to restore. This is true of relationships, and it’s true in the business world, as well. Customers will not take their money a second time to a company that gave them bad advice, pointed them towards a crummy product, or lied to them. 

Using professional writers to help build your brand allows you to get the content right the first time, and avoid embarrassing mistakes, shoddy how-to articles, or bad/dangerous advice that was typed up in a hurry because your second-in-command doesn’t know the first thing about tightening lug nuts on a tractor-trailer, and he made things up to save time.

The fall-out from a badly written, misleading, or poorly researched article could cost you public trust, or land you in serious trouble in an increasingly critical and unforgiving internet sociosphere. Using professional writers can build up and increase public trust and help you to avoid these costly errors in the first place. 

These professional writers are vetted to be accurate, careful, truthful, and talented, and are a wise and profitable investment for any business seeking to resonate with an audience and grow a consumer base. 

You Can Improve Credibility and Revenue Simultaneously 

Business writing services do one thing, and they do it well. They produce content that is readable, informative, and tailored to your specific audience. The more people you reach, and the better-written your articles are, the more revenue your business can earn, and the more trustworthy your brand will become. 

Customers are increasingly wary of fake or manipulated content. Recent scandals involving fake reviews, paid-for social media likes, and manipulated search results have understandably made the public skeptical and leery, and less likely to take things at face value. 

Having a polished and carefully written article can help you emerge distinctly over competition, increase credibility, and drive new traffic to your business. The more customers share, reference, or retweet your articles, the wider the reach your business will have, and the more potential revenue you’ll reap. 

All of that time you don’t spend writing can be used to help research and develop new products, expand your market, and invest in growth. You’ll save money, and can even increase your revenue with professionally composed, unique articles that stand out. 

Using Professional Content Creators Can Reduce Stress

Managing your own business and growing a brand is tough enough as it is. You already likely put in long hours and spend hours trying to stay ahead, reach people, and study reviews for helpful data. On top of all that, you don’t really need to stay up until 2 am writing a 500-word article on the best electric toothbrush on the market, do you? 

Using a professional writing service can take the load off of your shoulders, and help you focus on running your business, as well as get more sleep. You’ll be getting quality material that can help drive up revenue while saving you time and stress and making being an entrepreneur fun again. 

Conclusion

Using professional content writers to help grow your business is a smart and simple way to increase public trust, grow your brand, and reach new customers. Professional content writers are uniquely skilled, enthusiastic about writing, interested in their fields of study, and vetted to create accurate, professional articles that inform while retaining human warmth and credibility. 

Failing to use a professional content writing service can cost you the public’s trust if the content is badly written, inaccurate, or generic. Leaving your content writing to professionals is a great way to build your brand, heighten credibility, and reach new customers, too. 

How Could Ghostwriting Services Increase Your Business?

How Could Ghostwriting Services Increase Your Business?

Ghostwriting services will benefit you and your company. A ghostwriter does the hard work it would take you too long to accomplish. 

Ghostwriting services increase your business by giving you more time to conduct and oversee other business areas. They can help enhance your search engine ranking and increase sales. A ghostwriter can also help your brand become more recognizable and valuable to customers.  

It is common for businesses to hire a ghostwriter to help them succeed. If you want to understand how ghostwriting services can increase your business, this article is for you. 

How Could Ghostwriting Services Increase Your Business?

Ghostwriting is the act of someone writing for another person, group, or company. They get paid without taking credit for producing the writing. You may ask yourself, is ghostwriting worth it? If that is the case, you have not yet heard of all the benefits of hiring a ghostwriter for your business. 

If you want to expand your business online and offline, you should hire a ghostwriter. There are plenty of ghostwriting companies to choose from. You need to employ the right person for the job, as they can take your company’s place. There are numerous ways that you can grow your business with ghostwriting services:

You Will Save Time   

It is not only a huge responsibility to create content for your website, but it can also be a huge drain. You have places to go and people to see when you run a business, and you do not want to get too caught up spending hours on end trying to produce material. A ghostwriter will:

  • Brainstorm ideas 
  • Create outlines
  • Perform keyword research
  • Write the piece 
  • Edit the piece
  • Put the piece into proper SEO format

It seems like a lot to handle, doesn’t it? This situation is where professional ghostwriting services come in. You will need to find someone you can trust to write copy for your business. An excellent ghostwriting agency will set you up with the right ghostwriter, who will take care of these items for you, saving you an incredible amount of time in the long run. 

When you leave writing to the professionals, you will be surprised how it frees up time in your day. You will have more time to spend on the business of business, and as a result, you will accomplish more throughout your day. That is reason enough to hire a ghostwriter. 

Ghostwriters Are Professional Writers 

Content ghostwriting is an art mastered by some of the best writers. They are professional writers for a reason. The best of them produce quality content quickly and express thoughts and ideas clearly and with the complex skill of a professional wordsmith. A good writer will get the work done on time and say all the right words on paper to intrigue your customers.

Additionally, ghost writers will do better than AI as they are able to add the human element and experience. Our articles are only written by humans, not AI.

Ghostwriters Give Your Website a Boost in Traffic  

When it comes to online businesses, ranking high in search engines is paramount. You should look for the best-ghostwriting companies for this one. They will know how to strategically place keywords in the right places to get started ranking in Google search engines. If you are not ranked in search engines, you will lose customers. Professional ghostwriting services, like Text Goods, can come to the rescue! 

The best trick that a good ghostwriter performs is keyword research without any keyword stuffing—fitting the magic words into the search engine while still creating compelling content. There is a fine line that any ghostwriter worth their stuff knows, and they know how to strike a balance. 

Ghostwriters Can Keep an Audience Engaged

You want an audience that keeps coming back. Loyal readers equal loyal customers who buy things, and you want your readers to purchase your products and services. You also want to make sure that your website is something that customers appreciate and get value from. A ghostwriter is paid to keep customers interested. Some of the ways to help ghostwriters keep the audience engaged:

  • Make it a partnership between you and the writer
  • Read their work strategically and provide input
  • Keep the lines of communication open
  • Focus on your company’s goals 
  • Open doors when necessary
  • Be willing to learn from them

You should also ensure you provide your ghost worker with helpful feedback. When you need to have a project turn out just right, timely and honest feedback makes all the difference. Do not be afraid, to be frank with your ghostwriter. 

For example, you may not like the content your writer produced but do not want to rock the boat. However, it is probably a style issue that does not reflect your ghostwriter’s talents. You just wanted something different. Do not be afraid to tell the writer what you want. You are the one paying them the big bucks.  

Ghostwriters Are SEO Experts

Search engine optimization is an important aspect involved with professional ghostwriting services. SEO is essential because it makes your website more visible, which means more traffic and a better chance of turning prospective customers into paying clients

The more skilled your ghostwriter is at producing quality SEO content, the more your content will be displayed in the top spots of Google search results. It also helps you understand your audience by targeting the right keywords. 

Ghostwriters Help Bring Brand Awareness Quicker 

Ghostwriters are experts at helping companies build their brands. Hiring a ghostwriter is the fastest way to create brand awareness. If there were no such thing as ghostwriters, the leader of each company would need to get the brand’s story to the customers. A ghostwriter will help you communicate your ideas more effectively. 

What Content Do Ghostwriters Create for Companies?

When you create the right content, you keep your business in fighting shape, ready to take on even the most successful competitors. Most businesses must post at least once to four times weekly to remain relevant. The different types of content ghostwriters create for companies:

Ghostwriters who specialize in a particular industry are adept at technical writing. Hiring a ghostwriter may be the way to go if your company consistently needs new content to convey messages to your customers. 

Conclusion

Hiring a ghostwriter may be the most innovative business decision you will ever make. If you did not know, now you know how a ghostwriter can benefit your company.  

How to Convert Visitors to Your Business Blog into Paying Customers

How to Convert Visitors to Your Business Blog into Paying Customers

If you want to have a successful company blog, there are some techniques you should consider implementing to be able to reach customers. You want to ensure that your efforts contribute to your business’s bottom line. 

If you want to gain paying customers, you should use good business strategies. You should use pop-ups, discounts, in-line product links, and keyword research to turn visitors into customers and gain their loyalty. Using these techniques helps to create customer satisfaction. 

You can also get customer feedback to find out what works for your website and is not. If you want to know more about converting visitors to your business blog into paying customers, peruse this article. 

How to Convert Visitors into Paying Customers

If your goal as a professional blogger is to convert website visitors into customers, some factors come into play. You can utilize blog writing services, such as Text Goods, to help you. When it comes to content marketing, you need to have a game plan. The following include some of the best ways to convert blog readers into paying customers:

Use Pop-Ups

Encourage existing customers to stay at your website with some well-placed pop-ups, which can increase user engagement or lead generation. For example, you add some pressure with a time-based offer, which should only be used for first-time visitors. This perfectly placed pop-up is an example of how to turn leads into customers. 

The secret to content marketing is devious: use introductory human psychology to your advantage. When someone sees a time offer, they are inclined to click on it and remain on your website. It is common knowledge that most people cannot resist an offer, especially if they need to make a split-second decision regarding one. People do not want to lose the opportunity to purchase something of value. 

Give People a Free Sample

There is irrefutable proof that people cannot resist the lure of the free sample. Grocery stores and wholesale stores like Costco are known for offering free samples. The popular theory is that they are more likely to purchase something if they get a taste right then and there. 

For example, if you are given a piece of chocolate, the taste would remind you how much you love chocolate, and you will be more likely to make a spur -of the -moment purchase. In marketing, you learn how to turn visitors into customers with this conventional wisdom.  

The reciprocity effect keeps customers coming back for more. Some of the ways you can use reciprocity in marketing:

  • Give something first
  • Offer free trials
  • Make it personal 
  • Offer a parting ‘gift.’

‘Gifts’ include mailing list subscriptions, coupons, or general updates. You should also make the customer feel special to get them to respond favorably. An example of using a free trial to obtain a paying customer is selling software or computer services. These services are not cheap, and an exit pop-up can offer a free trial period. With that, people are more inclined to click on it. 

Create Content That Addresses the Issue

Use your blog to offer solutions to the problems that your customers are experiencing. This way, when the reader encounters the issue, they will naturally think of the solution you presented, which can help build trust. If readers feel that a specific company cares about or understands their needs, they are more likely to become paying customers. 

Eliminate the Guesswork

You should illustrate the actions you want users to take when reading the content on your blog. You need a clear call to action on the sidebar or header that directs traffic to your landing pages. Do not provide the readers with so many options that they become overwhelmed. Create a situation that allows the user to want to become a paying customer and make the decision an easy one.  

Offer a Discount in Exchange for an Email 

Noting beats a discount, and people generally clamor for one. Offering a discount is the most common approach companies employ to entice someone to sign up. The reasons why:

  • It improves the relationship between the customer and the company 
  • It adds to the customer’s happiness and satisfaction 
  • It makes it easier to shop all in one place
  • It adds to the excitement of shopping 

With an email signup, the business is guaranteed to get a lead, and the chances of making an immediate sale are increased. Since the process of earning a customer’s loyalty begins with generating interest, the ideal scenario is to offer them a discount before they become a paying customer. 

Include Testimonials in Your Content 

Testimonials are essential in helping to build trust with readers. They provide an interesting case study that can teach the reader why your website or product is the best. The testimonial strengthens the merchandise without being a direct sales pitch for your customer services. It gives the reader incentive to try the product or service and find out what is so remarkable about it for themselves. 

Include In Line Product Links 

Adding in-line product links to your blog posts is a good way to make a little bit of money. Links that go to relevant products or services are helpful to your readers who are interested in making a purchase, and then you make a commission when the consumer buys through that link. 

You can easily convert blog readers into paying customers by implementing in-line product links. However, make sure you only include relevant links. Do not overdo your links, as it will not feel organic and will likely alienate potential customers. If you want to take the guesswork out of adding these links, some content writing services will do it for you when they write your articles.

Use Target Keywords 

Top- performing keywords help create a successful website. Keywords help the algorithm to understand what your content is about. Search engines help to reveal what the webpage is about. If you do the work, your web page will perform better than your competitors. It is a business strategy that tends to be beneficial for bringing in a broader customer base. 

Keep it Simple

Avoid using complex website design, as it can alienate some users. The more complex the website design, the more difficult it is for users to browse. IT would derail the whole user experience, which would negatively affect conversions. You also want to get customer feedback: 

  • Do you like the website design?
  • Were you able to easily use the website?
  • Was it easy for you to differentiate the links?
  • Did you think the content on the website was valuable?

You can use surveys to ask customers pertinent questions. The information will be employed to address any barriers that are in the way of the user experience. Once you know what customers like or do not like, you can make the necessary adjustments if need be. 

Cross-Selling 

Cross-Selling demonstrates customers-related or complimentary items they might want or need. It simply encourages the purchase of anything in conjunction with the original product. Cross-selling is a way to gain higher profits and inspire customer loyalty. Amazon is known for their amazing ability to cross-sell its products. 

Conclusion

There are many ways you can turn leads into customers. You can utilize crucial techniques like pop-ups and keyword research to entice potential customers and earn their trust.